Zhejiang Branch of China Life Insurance Company Limited

About China Life

The predecessor of China Life was founded alongside the People's Republic of China and is a large state-owned financial insurance enterprise. The company has been listed in the Fortune Global 500 for 20 consecutive years and in the World's Most Valuable Brands for 15 consecutive years, with a brand value of RMB 452.539 billion in 2022.

China Life Insurance Co., Ltd. Zhejiang Branch (hereinafter referred to as "Zhejiang Life") was established in Hangzhou, Zhejiang on September 17, 1996, and has since experienced rapid growth. In 2021, Zhejiang Life achieved a total premium income of RMB 42.9 billion, with a life insurance market share of 25%, firmly holding the top position in the Zhejiang market.


Project Background

The 13th Five-Year Plan for the insurance industry made significant strategic deployments for the comprehensive promotion of lean management. To deeply grasp the industry's basic positioning that "lean management for cost reduction and efficiency improvement is an internal capability," and to achieve practical results and strengthen the foundation of enterprise management, the team at China Life Zhejiang Branch, in line with their strategic management requirements, planned to enhance and implement process management.


Project Requirements

Optimize and upgrade existing business processes, manage the entire lifecycle, effectively reduce operating costs, and improve work efficiency.


Pain Points and Challenges

1. Difficulties in Managing Remote Branches

Branches have been established in Wenzhou, Jiaxing, Huzhou, Shaoxing, Jinhua, Quzhou, Zhoushan, Taizhou, Yiwu, and Lishui. With the rapid development of business, Zhejiang Life now needs to connect the process bus between the headquarters and various provincial branches to achieve automated process control and efficient business collaboration.

2. Achieving End-to-End "Smooth and Efficient" Processes

In the current process digitalization efforts, there is still a gap in achieving the goal of end-to-end "smooth and efficient" business experiences. Internal online management, inter-departmental, and branch-to-headquarters processes still require manual handling for coordination.

3. Need for Customized Systems to Meet Business Volume

China Life's business involves three major sectors: insurance, investment, and banking. The explosive growth of core businesses requires Zhejiang Life to have a highly stable, scalable, and intelligent process platform.


Project Value

Cross-regional management, seamless collaboration. Through the AlphaFlow BPA process management platform, Zhejiang Life has effectively aggregated online knowledge, documents, projects, tasks, and approvals. Starting from key business processes, it has expanded both horizontally and vertically, ultimately achieving efficient circulation between the headquarters and various provincial branches, and building deep integrated data applications across different business lines.

Visualized processes, insights into inefficiency and non-compliance. The hierarchical drilling down of the process map at the headquarters of Zhejiang Life provides a panoramic view of the process system framework, clearly revealing issues in all processes. This effectively ensures the process efficiency, accuracy, consistency, and compliance of internal operations, ensuring the rigorous and standardized flow of corporate data.


Process optimization and expansion. Scientific modeling, efficient collaboration of "people, things, affairs, and finances," and the analysis of data generated in different business scenarios allow for flexible responses to business changes, implementation of the group's strategic blueprint, and ensuring the sustainable development of the process system.


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